Page 226 - GHES-3-2

Global Health Economics and
Sustainability
Innovative fundraising for palliative care

introducing administrative complexity and potential palliative care. Winners selecting a hospice for donating
delays. The criteria and requirements of external funders the event proceeds adds a personal and meaningful touch
may also be restrictive in terms of eligible regions, target to the fundraising process. This approach can be adapted
populations, or the implementing organizations. Therefore, and customized to different cultural festivities, ensuring
meticulous planning of project proposals, securing external relevance and resonance with diverse audiences and
funder agreement, and adhering to project deadlines and communities. The events can also be hosted live online on
budgets are crucial for success in accessing these funding Instagram or YouTube to reduce resource and logistical
sources. requirements.
3.8. Tap-on technology funding However, proactive collaboration is required to
garner buy-in and support from the management of
Online fundraising platforms can be established to collect these institutions. Relying on votes for winner selection
donations for registered palliative organizations through may prioritize popularity over performance quality,
web-based or mobile applications. The organizational potentially compromising the integrity of the competition.
setup is often authenticated under regulatory bodies for Planning, coordination, and advertising such events
enhancing transparency, credibility, and accountability. require a dedicated team, adequate resources and robust
Cashless transactions also simplify the donation process organizational support. Organizers may have limited control
and facilitate international contributions, expanding over the eventual allocation of funds to ensure they reach
the reach and accessibility of fundraising efforts (Boles, those most in need of palliative care. The seasonal nature of
2019). Donors may benefit from tax exemptions for their festivities, such as Christmas, also restricts the frequency of
contributions, further incentivizing philanthropic support. fundraising opportunities, necessitating strategic planning
The crowdfunding campaigns can also be facilitated to maximize the impact during these festive periods.
through integration with social media channels such as
Facebook, Instagram, Twitter, Telegram, and WhatsApp, 3.10. Restaurant partnerships
which can be virally shared to amplify fundraising efforts
(Thanapongporn et al., 2021). Engaging restaurants in corporate social responsibility
(CSR) initiatives to support palliative care offers mutual
Expertise in website maintenance, troubleshooting, benefits. Restaurants can expand their customer base
and technical user support should be available to ensure and cultivate a generous image, while simultaneously
the platform runs smoothly. Robust cybersecurity contributing to a meaningful cause (Shahriah et al.,
measures and risk management protocols to protect donor 2024). The partnerships can take various forms: donating
information and financial transactions are necessary to a percentage of profit derived from dine-in or takeaway
avoid security issues such as cyber theft, disputes and failed meals towards palliative care, donating meals to palliative
transactions. Financial and accounting support is also care recipients or events, and creating themed menus
required to manage tax calculations, which may present around a cause such as cancer awareness. Youth volunteers
challenges when different tax rates apply to donations may also be engaged to gain culinary experience and
from various jurisdictions. Navigating international laws provide food to those in need.
and regulations governing donations requires diligent
compliance and legal expertise to ensure adherence to legal However, menu selection and food quality are crucial to
requirements and mitigate potential risks associated with attract customers and maximize sales. Negotiating profit-
cross-border transactions. sharing agreements and setting menu prices appropriately
is also important to balance the interests of both parties.
3.9. Christmas bash and carol-singing competition Socializing and marketing the CSR initiative, as well as
in educational institutions simplifying the donation and booking process to enhance

Hosting a Christmas bash and carol-singing competition the customer experience, is important.
takes advantage of a heightened charitable spirit among 4. Reflections
the public and sponsors during celebratory periods
(Barnes, 2019; Stehulova and Hommerova, 2020). The fundraising approaches described were art and
Targeted participation, such as involvement of educational photography exhibitions, piggy bank projects, community-
institutions, enhances the impact of fundraising, fosters based fundraising, charity shops, lottery or lucky draws,
community engagement and instills values of empathy and shuttle bus service, partnering with international
social responsibility among students. Involving the public organizations, tap-on technology funding, Christmas bash
to vote for winners promotes engagement and participation, and carol-singing competitions in educational institutions,
raising awareness of the event and the importance of and restaurant partnerships.

Volume 3 Issue 2 (2025) 218 https://doi.org/10.36922/ghes.3809