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Arts & Communication                                              On the interplay between painting and music






























            Figure 1. ArtStory Beats’ screenshots depicting the main user flow. An Artwork Card is scanned and its digital image gets displayed along with a sequence
            of narratives, while related audio is playing. Image created by authors

            2.3. User study procedure                             experience and prompted them to describe three
                                                                  positive and three negative aspects. Then, the facilitator
            We invited 15 adults to participate in the study, ensuring   posed a series of questions related to their engagement
            that they have varying levels of interest and prior knowledge
            of art and music. All participants had Greek nationality,   with the provided cultural content (the related list of
            with their ages ranging from 24 to 54 years (nine females   interview questions [IQs] is reported in Table 1). At
                                                                  the end, the facilitator initiated a discussion over the
            and six males). The study included three main phases:  potential contexts of its use.
            (1)  One day before the appointment with each participant,
               the facilitator sent an information sheet describing the   The main objective of IQ1, IQ2, IQ5, and IQ6 was
               main purposes of the research.                  to provoke participants’ reflection and recall of specific
            (2)  At the beginning of the meeting, the participants were   content  (Artwork  Cards,  stories, or/and music  pieces),
               informed that their interviews would be recorded   which would provide potential points of reference and
               and signed a consent form. Then, the participants   further elaboration in the discussion concerning (1) their
               proceeded to install a mobile app called ArtStory   perception of the employed story structure (IQ7 and IQ8),
               Beats on their personal devices and were provided   (2) their understanding and preferences over the different
               with a digital file containing 10 “Artwork Cards” (one   types of connections uncovered (IQ3, IQ4, and IQ9), as
               per slide). They were prompted to turn on the volume   well as (3) the effects these had on participants’ experience
               of their device and use the app to scan the Artwork   (IQ10).
               Cards and explore the artworks’ music-related     The video/audio recordings were transcribed and then
               stories. The facilitator instructed the participants to   analyzed using narrative and thematic content analysis
               scan at least three visual artworks so that they could   methods.
               have a discussion over the related content afterward.
               The facilitator clarified that there was no need to go   3. Results
               through the entire collection or explore the whole   3.1. Layered conceptual model
               content offered by the app. The participants were
               guided to skip the parts they were not interested in,   The constructed model expands over six different levels
               stop or volume down the music at any point they   and is visually depicted in Figure 2. Starting the description
               wished, and call the facilitator when they wanted to   from its core, the “Experiential” and “Inspirational” layers
               stop using the app.                             directly capture the artists’ perspective over the symbiotic
            (3)  Upon completion, the facilitator conducted a   and dialogic relation between the two forms of art.
               structured interview with each participant. First, the   The experiential level includes a series of
               facilitator asked the participants if they liked this   “complementarity” connections between visual artworks


            Volume 2 Issue 4 (2024)                         4                                doi: 10.36922/ac.2367
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