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Design+                                                          Digital art illustration and design in Zimbabwe



            3.2. Digital art education                           The above sentiments suggest the lack of enthusiasm

            Despite being taught in their respective two institutions,   for traditional art has directly impacted the growth of
            students reported that the skills they acquire do not   the digital art sector. Another critical issue raised by the
            adequately prepare them for real-world application. One   students was the financial capacity to purchase  graphic
            student shared:                                    software that could significantly improve their creative
                                                               output. Although some software, such as CorelDraw,
               The time allocated for the course on digital    offers monthly subscriptions, it was noted that financial
               illustration  is  very  limited,  and  as  students,   constraints prevent some students from renewing their
               we end up aiming only to pass the exam Focus    subscriptions. In addition, the cost of the hardware
               Group Discussion One (FGD1).                    required for  digital  art illustration  was considered
              This case reflects the need for a curriculum review to   prohibitively high by the majority of the respondents.
            ensure that the content delivered is more beneficial to students.   Digital illustration requires powerful computers or tablets
            It was also highlighted that students face challenges such as   with high-resolution graphics, which are often expensive.
            a shortage of support resources in their studios, particularly   The participants also discussed developments in AI,
            a lack of high-performance computers needed for digital art.   where users can generate images from text prompts. This
            The study further revealed that some students entering a new   technology has led to concerns that anyone who can write
            degree lack a strong background in art education, making   a good prompt, regardless of their art background, can
            it difficult for them to grasp some of the basic concepts   now claim to be a digital artist.
            essential to digital art. One interviewee also commented on
            the influence of AI on digital art development:    3.4. Collaboration in digital art
               Students now prefer to use AI for digital illustration   The interviews highlighted the need for knowledge-
               on various platforms, which undermines the      sharing among artists, which could significantly contribute
               individual creativity that is traditionally associated   to  the  development  of  the  digital  arts  sector.  One  artist
               with art, making assessment difficult (LC1).    emphasized the importance of encouraging students to
                                                               engage in more projects through assignments, as this
              This comment suggests a need for curriculum revision   effort would help them discover hidden talents. Fostering
            to incorporate new technologies such as AI, VR, and AR   partnerships between local and international institutions of
            in art and design education at the higher education level.   higher learning was also suggested as a strategy to enhance
            Another lecturer noted that digital art promotes problem-  students’ digital art illustration skills. Another interviewee
            based learning among students, encouraging personal   proposed that:
            development, though some students may not recognize its
            benefits. For digital art to flourish, one participant stressed      Colleges can partner with generative AI developers
            the importance of supporting art and design education   to organize online sessions that can help local digital
            from the grassroots level. This approach would allow   artists understand and appreciate AI better (A5).
            students to develop and nurture their skills early, facilitating   She further suggested that such collaborative efforts
            well-informed career choices. The study also found that   could directly benefit students, potentially providing
            while Zimbabwe’s high school curriculum includes CAD-  access to cheaper payment plans or job opportunities on
            related requirements in subjects such as Art and Design,   AI platforms. In today’s technological world, no one can be
            Textile Design, and Design and Technology, there is a lack   an expert in all emerging technologies. Thus, as suggested
            of foundational knowledge in CAD among students when   by another participant, there is a need for cross-pollination
            they enter higher education institutions. This gap makes   between high school teachers and university lecturers.
            it challenging for them to grasp CAD concepts effectively.  This action would ensure that educators are equipped with

            3.3. Digital art development                       the latest knowledge, enabling them to teach digital art
                                                               more effectively in schools. The students also mentioned
            The results from the study indicated that, to the best of the   that  participating  in  online  design  contests  that  require
            participants’ knowledge, only three digital art exhibitions have   illustrations could open up more opportunities. Such
            been held in the past 5 years. One interview participant stated:  contests  offer  the  potential for  students  to  earn  money
               The growth of the digital art industry can only   while continuing to learn and develop their skills.
               succeed if there is a corresponding demand for   3.5. Government support
               such art. Therefore, digital art exhibitions are not
               very popular, as traditional art itself is not widely   The government was identified as a key player in the
               appreciated among the local population (LU1).   development of digital art in Zimbabwe. Art galleries that


            Volume 2 Issue 1 (2025)                         7                                doi: 10.36922/dp.4342
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