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Journal of Chinese
            Architecture and Urbanism                                      Multidimensional image of Guilin’s central space



              Big  data research  and analytics  represent  highly   206 BCE), originating from the vicinity of the intersection
            efficient methods for analyzing information such as   of Zhongshan Middle Road, Jiefang East Road, and Jiefang
            people’s emotional preferences and geolocation through   West Road (formerly known as the Cross Street) in what
            data platforms. For example, social media location data   is now Xiufeng District. Over time, Xiufeng District and
            is considered valuable in exploring urban structure and   its surrounding neighborhoods, including Dancai District,
            people’s behavior (Ma, 2017). Since posting locations on   Qixing District, Xiangshan District, and Lingui District,
            social media platforms is an active act, individuals typically   have developed, shaping the present-day Guilin. These five
            only do so deliberately when they have a strong cognition of   districts, together with Yanshan District in the southeast,
            a particular location (Xie et al., 2017). Moreover, travelogues   collectively form the six urban districts of Guilin. However,
            reflect visitation paths, frequencies, and subjective cognition   the geographical barrier posed by the mountain range
            of tourists in destinations. They aid in finely studying the   between Lingui District and Xiufeng District, coupled with
            layout of tourist nodes and the spatial patterns underlying   the remote location of the late-developed Yanshan District,
            visitor visitation conditions (Sheng et  al., 2018). Despite the   has  resulted  in  the  concentration  of  political,  economic,
            increasing emphasis on the use of various data platforms   and cultural activities in the area encompassing Xiufeng
            in numerous research fields, there remains ample room for   District, Diecai District, Qixing District, Xiangshan
            urban image research based on big data.            District, and the northern part of Yanshan District lying
              In summary, traditional research methods, spatial   around the Guilin around-city highway. Given this
            syntax research methods, and big data research methods   concentration of activities, this study defines this region as
            each have their own advantages and disadvantages in   Guilin’s urban central space, which serves as the focal area
            the field of urban image research but can complement   of analysis (Figure 1).
            each other. Traditional methods cover all age groups for   In literature, it is evident that the natural environment
            research, possess a higher level of psychological insights,   is the most important factor in the formation mechanism
            and offer a more intuitive three-dimensional spatial   of the majority of cities. Throughout history, people have
            perception compared to the other two methods. Spatial   used natural factors to delineate residential areas, fortify
            syntax approaches, on the one hand, compensate for   positions, and establish landmarks (Tao et al., 2022; Tao
            the subjectivity and lack of structural interpretation of   et al., 2021), a trend observed in Guilin as well. As early as
            traditional  methods  while,  on  the  other  hand,  boasting   the Han dynasty (206 BCE – 220), ancient poems depicted
            quantitative characteristics that are superior to those of   Guilin with images such as the Duxiu Peak, Li Hill (now the
            big data analysis methods (Li, 2018). Conversely, big data   Elephant Hill Scenic Area), Yangjiang River (now Taohua
            analysis methods can complement the above two methods   River), and Lijiang River. Data analysis (Figure 2) indicates
            in terms of sample  size, data accuracy, speed of data   that  during  the  historical  period,  people’s  cognition  of
            acquisition, and data type (Zheng et al., 2020).   Guilin was mainly shaped by its natural landscape elements

              This study emphasizes the influence of human activities   for an extended period. The Cross Street (the intersection
            on spatial patterns by integrating traditional methods,   of Zhongshan Road, Jiefang West Road, Jiefang East Road,
            spatial syntax research methods, and big data research   and Binjiang Road in Guilin City), the Jingjiang Palace,
            methods. By focusing on human cognition as the research   along with other traffic streets and government agencies,
            entry point, it conducts an in-depth analysis of the spatial   served as main space nodes where people gathered.
            image characteristics and formation laws of the urban   From ancient times to the present, the urban central
            central space of Guilin. The study evaluates the urban   space of Guilin has been characterized by rich natural
            space construction in Guilin from the perspective of   resources and human elements. It boasts famous
            cognizability and comprehensibility, offering appropriate   attractions such as the Elephant Hill Scenic Area and the
            suggestions for improvement.                       Sun-Moon Twin Towers, along with popular commercial
                                                               areas such as the Lianda Plaza and The Guilin MixC Mall.
            2.2. Overview of the study area                    The main roads include Zhongshan Middle Road, Binjiang
            Located in the south of China, Guilin is a prefecture-  Road, and the East Second Ring Road. However, the urban
            level city under the jurisdiction of the Guangxi Zhuang   central space of Guilin is currently grappling with various
            Autonomous Region, encompassing a total administrative   issues in modern construction planning, such as tourism
            area of 27,800 sqkm. Renowned as a famous landscape city   development, ecological preservation, and historical and
            in China, Guilin boasts a unique natural landscape pattern   cultural conservation. Therefore, it is both necessary and
            and rich historical and cultural heritage. Its historical roots   pertinent to conduct a study on city image cognition of
            trace back to the earliest records of the Qin dynasty (221 –   Guilin’s urban central space.


            Volume 6 Issue 3 (2024)                         3                        https://doi.org/10.36922/jcau.1032
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