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Journal of Chinese

                                                          Architecture and Urbanism




                                        ORIGINAL ARTICLE
                                        Cultural preservation and tourism in Uchuraccay,

                                        Ayacucho, Peru: Inspirations from Chinese
                                        strategies for a development plan



                                                                                     2†
                                        Rosario Pariona-Luque 1†  , Liz Pacheco-Pumaleque * ,
                                        Marco Añaños-Bedriñana 3  , Wilson Marin 4  , Jorge Franco-Medina 5  ,
                                        and Alex Pacheco 5

                                        1 Professional School of Sustainable  Tourism and Hotel Management, Universidad Nacional
                                        Autónoma de Huanta, Ayacucho, Peru
                                        2 Administration Career, Faculty of Business Sciences, Universidad San Ignacio de Loyola, Lima,
                                        Peru
                                        3 Professional School of Forestry and Environmental Engineering, Universidad Nacional Autónoma
                                        de Chota, Cajamarca, Perú
                                        4 School of Systems Engineering, Faculty of Engineering and  Architecture, Universidad Cesar
            † These authors contributed equally   Vallejo, Lima, Perú
            to this work.
                                        5 Cañete Lab Research Center, Professional School of Systems Engineering, Universidad Nacional
            *Corresponding author:      de Cañete, Lima, Perú
            Liz Pacheco-Pumaleque
            (lpacheco@usil.edu.pe)      (This article belongs to the Special Issue: Transcultural Dialogues in Architecture and Urbanism:
                                        Intersections Between Chinese Architecture and Global Influences)
            Citation: Pariona-Luque, R.,
            Pacheco-Pumaleque, L.,
            Añaños-Bedriñana, M.,
            Marin, W., Franco-Medina, J.,
            & Pacheco, A. (2025). Cultural   Abstract
            preservation and tourism in
            Uchuraccay, Ayacucho, Peru:   The management of cultural heritage in tourism is fundamental to ensuring the
            Inspirations from Chinese strategies
            for a development plan. Journal of   efficient use of natural, archeological, and cultural resources in a region’s tourism
            Chinese Architecture and Urbanism,   development. This study aims to evaluate residents’ perceptions of the relationship
            7(3): 5862.                 between cultural heritage and tourism development in Uchuraccay, Ayacucho,
            https://doi.org/10.36922/jcau.5862
                                        Peru. A questionnaire was administered to 520 residents, assessing the cultural
            Received: November 12, 2024  heritage variable, which includes tangible heritage and intangible heritage, and
            1st revised: January 14, 2025  the tourism development variable, which encompasses environmental, social, and
                                        economic dimensions. The results indicate that 38.65% of respondents believe
            2nd revised: February 19, 2025
                                        tangible heritage faces difficulties in being properly valued due to a lack of public
            Accepted: February 26, 2025  awareness, insufficient investment in conservation, and ineffective promotion. In
            Published online: April 25, 2025  addition, 40.96% of respondents perceive that intangible heritage is inadequately
                                        managed, citing the absence of effective policies and strategies to safeguard
            Copyright: © 2025 Author(s).
            This is an open-access article   and transmit these elements to future generations. These findings highlight the
            distributed under the terms of the   need for a comprehensive assessment of cultural heritage to boost economic
            Creative Commons Attribution-  development through the implementation of tourism strategies that stimulate
            Non-Commercial 4.0 International
            (CC BY-NC 4.0), which permits all   economic activity. This study provides valuable information on urban planning,
            non-commercial use, distribution,   governance frameworks, and empirical knowledge, contributing to informed
            and reproduction in any medium,   decision-making by local authorities and the effective management of available
            provided the original work is
            properly cited.             resources.
            Publisher’s Note: AccScience
            Publishing remains neutral with   Keywords: Local governments; Tangible heritage; Economy; Decision-making;
            regard to jurisdictional claims in
            published maps and institutional   Uchuraccay
            affiliations.



            Volume 7 Issue 3 (2025)                         1                        https://doi.org/10.36922/jcau.5862
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