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Arts & Communication                                         Digital AI transformation of the Chinese art industry



            In the interviews conducted in this study, arts professionals   In addition, 94% of the survey respondents used digital
            recognized the direct impact of the societal context on   technologies in various aspects of their creation processes.
            their creative processes and acknowledged the rapid and   Popular software include Unity, Unreal Engine, Visual
            widespread digital transformation in the arts. They felt the   Code, Miya, and Blender. The survey respondents reported
            need to continuously adapt to new digital technologies   using digital technologies for a range of purposes: 19%
            and described how they have so far navigated the shift to a   for creating visual arts, 15% for design, 11% for clipping
            new digital environment. Ivey Lin, executive vice director   images, 11% for inspiration, 9% for rendering purposes,
            of the Xi’an Qujiang Museum of Fine Arts, said, “because   and 9% for special effects (Figure 5).
            now the country is talking about digitalization, culture   Furthermore, 87.5% of the artists and arts professionals
            plus technology, strategically digitizing everything. This   interviewed used AI in at least one stage of the creation
            is a big strategy of the country, so it is necessary for us   process. Of the 22 interviewees, seven used AI throughout
            to do it.” Jenny, a curator at the Longlati Foundation   their creation process, three used it for image creation,
            in Shanghai, highlighted China’s unique approach: “In   five for debugging code or creating video scripts, three for
            China, we have a very unique condition in terms of how   writing scripts for final art pieces (particularly video artists),
            the public interacts with new digital technologies […]   and two for research. The results indicate that digiAI is
            We have transformed much of our daily tools into virtual   being used for creative tasks such as idea generation and
            ones; it is advanced in global terms.” Chang, exhibition   inspiration rather than for merely non-creative tasks such
            manager  at  the  Fosun  Foundation  in  Shanghai,  notes,   as data processing or sorting (Figure 6). Specifically, 26%
            “This willing energy is quite specific to China. You must   of the survey respondents used AI for idea generation,
            adapt to succeed in this new digital and rapidly changing   22% for inspiration, and 20% for artwork production. For
            environment.”

              Over the past decade, the most significant spikes in the
            uptake of digital technologies occurred in 2020, 2022, and
            2023, as shown in Figure 4. While this finding aligns with
            global digital transformation trends and policies related to
            the integration of art and technology, it is also connected to
            the increased use of digiAI during the COVID-19 pandemic.
            The pandemic allowed artists and arts professionals to
            familiarize themselves with digiAI, experiment with creative
            combinations of software and AI programs, and take online
            courses to develop new digital skills. Wang Yiquan,  a curator
                                                   5
            and artist, reflects: “in the past 2 – 3 years, I have learned
            more about and used more digital technologies, including   Figure 4. Starting year of using digital technology
            AI. Because of COVID, the physical path was not possible.”
              In 2023, 21 of the surveyed artists started using AI,
            representing an increase compared with the previous
            years: 18 in 2022, 9 in 2021, and 19 in 2020.

            5    Wang Yiquan (b. 1987) is an artist, curator, and designer
               based in Shanghai. He is one of the founding partners
               of Acts and Pathways, which is a design company that he
               established in 2018 with designer Wu Jiayin. His research
               interests as a curator focus on the relationship between
               the city and art as well as the relationship between art and
               the economy. He has contributed to a wide range of urban
               spatial  design  and  research  projects  in  Shanghai,  Beijing,
               and Hangzhou. Wang Yiquan received his BA in Journalism
               from the Beijing International Studies University. He also
               studied  Visual  Communication Design at  the Central
               Academy of Fine Arts in Beijing and completed his MA in
               Narrative Environments at Central Saint Martins in London.
               Yiquan is originally from Beijing and now lives and works in   Figure 5. Participants’ use of digital technology in the creation process
               Shanghai.                                       Abbreviations: AR: Augmented reality; VR: Virtual reality


            Volume 3 Issue 2 (2025)                         8                                doi: 10.36922/ac.3822
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