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Design+                                                             Legitimizing design thinking in companies



            MEO, as part of a multinational organization with   observations, and participants also filled out questionnaires
            established innovation processes and a long history of   anonymously.
            DT, serves as a case study. Future research could explore
            small-  and medium-sized businesses’ national culture,   Consent for publication
            organizational climate, relationship quality between   Consent for publication was obtained from all participants
            employees and supervisors, and workplace settings. It   involved in the study.
            would also be valuable to compare organizations across
            different countries.                               Availability of data
              Furthermore, the relationship between professional   The data used in this study can be accessed upon request
            qualifications, employees’ attitudes, beliefs, and emotions,   by emailing the corresponding author.
            and DT success warrants further investigation. Elsbach and
            Stigliani  highlighted the role of empathy in DT, describing   References
                  50
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                                                                  J Prod Innov Manag. 2015;32(6):925-938.
              This research demonstrates that macrolevel national      doi: 10.1111/jpim.12163
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            Acknowledgments                                       doi: 10.1177/0008125619897606
                                                               5.   Magistretti S, Bianchi M, Calabretta G, et al. Framing the
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                                                                  doi: 10.1016/J.LRP.2021.102163
            None.
                                                               6.   Dunne D, Eriksson T, Kietzmann J.  Can Design Thinking
            Conflict of interest                                  Succeed  in  Your  Organization?; 2022. Available from:
                                                                  https://learning.oreilly.com/library/view/can-design-
            The authors declare that they have no competing interests.  thinking/53863MIT64123/chapter001.xhtml#h1-2  [Last
                                                                  accessed on 2023 Oct 23].
            Author contributions
                                                               7.   Prud’homme van Reine P. The culture of design thinking for
            Conceptualization: Mariana Passadouro, Rui Patrício   innovation. J Innov Manag. 2017;5(2):56-80.
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            Investigation: Mariana Passadouro, Rui Patrício
            Methodology: All authors                           8.   Carlgren L, Elmquist M, Rauth I. The challenges of using
                                                                  design thinking  in industry-experiences from  five large
            Writing – original draft: Mariana Passadouro          firms. Creat Innov Manag. 2016;25(3):344-362.
            Writing – review & editing: Mariana Passadouro, Rui
               Patrício                                           doi: 10.1111/caim.12176
                                                               9.   Carlgren L, BenMahmoud-Jouini S. When cultures collide:
            Ethics approval and consent to participate            What can we learn from frictions in the implementation of

            Consent to participate was obtained from all participants   design thinking? J Prod Innov Manag. 2022;39(1):44-65.
            involved in the study. Written data were collected through      doi: 10.1111/jpim.12603


            Volume 2 Issue 1 (2025)                         17                               doi: 10.36922/dp.4292
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