Page 165 - GHES-3-2
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Global Health Economics and
            Sustainability
                                                                                      Online health community reviews


              Sentiment analysis is the process of examining textual   2. Methods
            data to ascertain the emotional tone as positive, negative,
            or neutral and to discern whether the sentiment expressed   2.1. Data source
            is in agreement or opposition. With the exponential growth   Good Doctor Online is one of China’s leading online medical
            of unstructured text data on the Internet, driven by the   platforms. As of May 2024, more than 240,000 doctors
            rapid advancement of web technologies, sentiment analysis   have registered on the platform. In this study, we selected
            has become integral to the automated assessment of online   three different types of diseases (diabetes, leukemia, and
            reviews. This technology enables us to comprehend the   depression) as examples, analyzing the reviews by users in
            perspectives and sentiments of users when they share   the Good Doctor Online community. These three diseases
            their thoughts online. For instance, Ahmed et al. (2020)   rank among the top three in the number of visits on the
            developed a methodology for emotion clustering based   Good Doctor Online medical platform and are regarded
            on sentence context and introduced a weakly supervised   as common diseases in chronic diseases, hematological
            neural network model that integrates manual and    diseases, and psychology, all of which have typical clinical
            automated learning to construct a multilingual sentiment   significance and research representativeness. The Python
            dictionary.  This  dictionary  significantly  enhances  the   language was used to design a multithreaded crawler tool
            precision of sentiment discrimination. Ji & Fangbi (2016)   to crawl all patients’ reviews on doctors that are related to
            proposed a deep neural network model for sentiment   the treatment of the three diseases. A total of 85425 reviews
            analysis of massive open online course reviews, utilizing it   of 7423 doctors were collected.
            to evaluate the emotional tenor of online course feedback.
            Liu et al. (2020) gathered posts on various topics, such as   2.2. Data analysis
            heart disease, hypertension, depression, and obsessive-  This study utilized the Python library SnowNLP (SnowNLP,
            compulsive disorder, from Baidu Post Bar. Through   2017) of Chinese natural language processing to realize
            thematic modeling and sentiment analysis of these posts,   the emotional analysis of the reviews. The stop word list
            they identified the thematic and emotional disparities   is supplemented by the Harbin Institute of Technology
            in content posted online by individuals suffering from   Stop Word List and Baidu Stop Word List to use a more
            physical and mental health conditions. Ortigosa  et al.   comprehensive list to remove stop words. First, links,
            (2014) presented a novel method for sentiment analysis on   special symbols, and pictures were removed from the text.
            Facebook, achieving an accuracy of 83.27% in analyzing the   Then, the Jieba segmentation package was used to segment
            emotions expressed in user-written content. Consequently,   each sentence, fetch the emotion dictionary, identify the
            sentiment analysis has been extensively applied to the   emotion classification of each word in the sentence, and
            examination of a diverse array of comments across various   calculate the emotion score. The resulting data included all
            contexts.
                                                               the reviews associated with the corresponding doctor. The
              In the OHC, the comments and feedback of patients are   sentiment module in SnowNLP of the Python class library
            evaluated accordingly. Sentiment analysis based on OHC   was used to analyze a single sentence, and the corresponding
            reviews is a method to analyze the subjective reviews of   sentiment value of each review was obtained. The size of this
            users and obtain their emotional tendencies and attitudes.   value represents the probability that the review was positive.
            In an OHC, every review by the patients of doctors   The resulting data included all the reviews associated with
            includes an evaluation and the emotional attitudes toward   the corresponding doctor. Similarly, the sentiment module
            doctors. Subsequent patients usually browse the comments   was used to analyze a single sentence, and we obtained the
            of other patients on doctors when choosing a doctor and   corresponding sentiment value of each review. The size of the
            subsequently make decisions by referring to these reviews.   value represents the probability that the review was positive.
            Through sentiment analysis, the emotional orientation
            of users can be identified from these reviews. Sentiment   For the emotional analysis of each review, the top five
            analysis on OHC user reviews is particularly important;   high-frequency words in all reviews corresponding to each
            however, there are only a few sentiment analysis studies on   doctor were extracted, and the word frequency statistics
            OHC user reviews.                                  were calculated. If there were limited reviews, the keywords
                                                               were extracted in a particular order.
              In this study, the emotional value of reviews was
            analyzed using a method based on an emotional dictionary   3. Results
            to better understand the emotional trends of patients and   3.1. Sentiment analysis
            the main concerns regarding doctors during medical
            treatment, as well as to provide a reference for improving   The sentiment value output results range from 0 to 1. From
            the service quality of OHC doctors.                the overall analysis of the emotional results, we selected


            Volume 3 Issue 2 (2025)                        157                       https://doi.org/10.36922/ghes.7052
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