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Design+                                                                 Design chatbot using activity theory



            chatbot enables the covering of key elements of context   Engati provides a panel of features to its users, such as
            that can influence user activity, and the explanation of how   the following:
            elements influence the user’s ability in the actual situation.  (i)  Contextual conversations: The ability of the chatbots
                                                                  to understand the conversation flow and provide
            2.1. Materials                                        meaningful conversations.
            According to literature,  no-code chatbot development   (ii)  Multi-platform support: The developed chatbot
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            systems have been playing an important role in changing   can be integrated across multiple platforms such as
            the quotidian landscape of business and technology by   Slack, Line, and Telegram both on Android and IOS
            translating requirements at a quicker pace, realizing more   SDKS.
            creative  ideas,  and  contributing  to  demands  from  both   (iii) Human takeover and live chat: The chatbots can attend
            small businesses and large corporations across multiple   to conversations and can be overtaken by a real agent
            fields such as customer service, social media marketing,   at all times, hence providing seamless chat resolution
            health, entertainment, educational, instructional amongst   and response flows.
            others. Another research  further elaborates on the   (iv)  Conversational modeler: The platform provides users
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            advantages of no-code chatbot development platforms   with multiple nodes for drag and drop implementation,
            such as  the  reduced development  and implementation   testing and maintenance purposes.
            time in the creation of chatbots, the reduced costs in terms   (v)  Multi-lingual support: Engati chatbots support more
            of the technologies involved and the technical skillsets   than 50 international languages.
            gathering as well as the exquisite attribute provided   (vi) FAQ Builder: This feature enables the training of the
            by customizable pre-built templates which allow non-  chatbots more easily through CSV and the upload of
            coders to expand their creativity and create more quality   documents in the.doc and.html file formats, hence
            chatbots.                                             making it easier for users to train their chatbots in
                                                                  responding to queries.
              The Engati platform (Figure  1) is a no-code chatbot
            development platform that enables users to make use of their   2.1.1. Case study
            easily navigational and customizable templates to create   In Malaysia, the education of road signs is usually taught
            chatbots in an efficient and effective manner with the goals   in the driving lessons before an individual driver’s license
            of “acquiring, retaining, and engaging” their customers.    is approved and issued. Apart from the driving lessons,
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            In another research paper,  Engati is considered one of   the drivers in Malaysia are not obligated to revise their
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            the robust chatbot development platforms, which enables   knowledge of traffic road signs unless their driving license
            users to develop a chatbot that can be embedded across   is suspended and disqualified. Some road signs are less
            other channels and platforms such as Facebook, Twitter,   common and will only appear in certain areas. Thus, this
            WhatsApp, Instagram, Messenger, amongst others, within   may confuse certain road users due to a lack of education
            10 min.                                            on the road signs. With the increasing complexity of road
























                                             Figure 1. Engati chatbot development platform
                                                      Source: Engati.com.


            Volume 2 Issue 3 (2025)                         6                            doi: 10.36922/DP025060009
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