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Arts & Communication Business models transformation in the creative industries

Social, cultural, and environmental impact The organization has implemented many social initiatives and promotes events and open-air festivals geared toward the dissemination of artistic and cultural values integrated with respect for the territory and the environment. It has initiated collaborations with organic product brands to promote physical well-being and environmental sustainability, especially with families and children (breakfa

Revenue streams Fixed prices for the theater+dinner formula. Revenue streams Revenues are dependent on funding budgets and/ or individual cultural proposals offered.

Cost structures Value-driven business with high fixed costs. Cost structures Value-oriented End-users, business with some fixed universities, costs and many variable companies. costs.

Customer segments End users (Audience of all ages, especially 40 – 70 years old). Customer segments schools, and

Channels Word of mouth, social media, website, newsletter. Channels Website, reputation, and communication‑ related to non‑theater venues.

Customer relations Personal relations with end customers, theater companies, foundations, and sponsors. Reservation support through the web, social media, and telephone. Customer relations The main relationships are cultivated with schools, universities, and public administrations.

Value propositions resources To make the relationship between spectators resources, and artists, between Intellectual theater and people, resources. special. Creating a bond that overcomes the current difficulties and makes the audience’s presence constant, also thanks to research and experimentation with different languages. Value propositions Key resources Combining different Physical and artistic vocations to technolo

Table 14. PAO No. 10: Theater sector Key Key activities Key partners Human Production of dinner theater administrations, shows musical performances, and corporate foundations, dinners. sponsors, and chefs/caterers. Note: Pandemic-related measures are underlined in bold. Abbreviation: PAO: Performing arts organizations. Table 15. PAO No. 11: Theater sector Key activities Key partners Production of theater administrations, performance

companies,
theater
Public

Volume 3 Issue 2 (2025) 12 Public schools, companies. doi: 10.36922/ac.2974